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Friday, April 29, 2011

Bringing Sabah, Sarawak Culture To International Stage

KOTA KINABALU -- The Information Communication and Culture Ministry seriously plans to take Sabah and Sarawak culture to the international stage in the form of quality and interesting animation, documentary and feature films.

Its minister Datuk Seri Panglima Dr Rais Yatim said the move was in line with the government's vision of seeing this country exporting animation, documentary and feature films each year.

"This means we must find ways to make interesting dramatisation of stories from Sabah and Sarawak that are worth for the export market," he said after opening the Borneo Culture and Heritage Seminar at the Lembaga Tabung Haji Building, here Thursday.

Rais said the Malaysian Communications and Multimedia Commission (MCMC) provided allocations to help achieve the ministry's mission of selling Sabah and Sarawak's image through films.

"This year, I had discussed with MCMC for part of the expenditure allocation be given for the production of animation, documentary and feature films.

"We are giving Sabah and Sarawak special attention as these places could appeal to the world as they evoke romanticism with stories based on humanity, and we can also use such taglines as 'The Land Below The Wind' (referring to Sabah)."

Rais hoped that all quarters could work together to relive the stories based on Sabah and Sarawak's history and the people's way of life, including of the young generation, through films.

He said his ministry was also working with various bodies to ensure that the culture and traditions of the various ethnic groups in the two states would not become extinct.

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