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Tuesday, December 13, 2011

Tourists can be attracted to celebrate Xmas in Sabah

KOTA KINABALU: Christmas has the potential to be used as a drawcard to attract tourists, especially Europeans, to Sabah to spend their yuletide holidays here, says Chief Minister Datuk Seri Panglima Musa Haji Aman.

“Christmas is universal and synonymous with holidays, so the potential of having this event as a drawcard is tremendous.

“Europeans, especially, fleeing the cold over Christmas, could be attracted to come over to Sabah to spend their yuletide holidays if they are aware that Christmas is also widely celebrated,” he said in his speech at the Gaya Christmas celebration at Lintasan Deasoka here last night.

Musa, who was represented by Deputy Chief Minister Tan Sri Joseph Pairin Kitingan, urged organizers of the event, namely the Sabah Council of Churches and Kota Kinabalu City Hall, to discuss with the relevant authorities, including the Ministry of Tourism, Culture and Environment and the Sabah Tourism Board, on how best to further promote the annual event.

“With proper planning and marketing, as well as indepth preparations made, Gaya Street and the vicinity can be transformed into a vibrant and colourful Christmas fairy land.

“This is the challenge that I pose to the organizers, and next year, I hope to see an even bigger, better and brighter Gaya Christmas Carnival,” he said.

On the other hand, Musa said the Gaya Christmas celebration communicates an important message that the harmony and wellbeing among the communities in Sabah is still intact, particularly in Kota Kinabalu.

“It is a pleasure to note that events such as the Christmas celebration helps promote social harmony, caring and goodwill among the various ethnic and religious communities in Sabah.”

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